GOOD STORIES MOVE.

The Operating System for Human Storytelling

Design · Direct · Publish · Grow

Cinefly transforms your people and communities into extraordinary storytellers.

Trusted by leading organisations worldwide

  • Queensland Government
  • McDonald's
  • City of Gold Coast
  • Bond University
  • NSW Rugby Union
  • Essendon
WHY HUMAN STORIES MATTER
  • Audiences trust people. Not brands. Not algorithms.Three things every business should know about how stories actually move people.
  • 78%

    Trust real people more than brands

    Edelman Trust Barometer

  • 92%

    Believe UGC over branded content

    Fortune Business Insights

  • 10x

    Higher conversion from human stories

    Emplifi Q3 2025

SOMETHING HAS CHANGED

Content is infinite.
Trust is not.

AI generates content instantly, at infinite scale. Synthetic content is now the default in every feed. Audiences see more than ever — and believe less of it than ever. The volume keeps rising. The trust keeps falling.

WHERE THE STORIES LIVE

Every business is full of stories.

The stories that move audiences aren't waiting to be made. They're already happening.

  • groups
    01

    Inside your teams

    Every person in your team carries stories your audience would recognise — and trust — more than any campaign you've ever made.

  • star
    02

    Across your customers

    Real customers, real stories, real outcomes — captured by them, shared by them and multiplied by you.

  • volunteer_activism
    03

    Inside your community work

    The partnership behind your social licence. Programs you back every year that the public never sees the inside of.

  • diversity_3
    04

    Across your creator network

    Athletes, experts, voices and tribes whose audiences trust them more than any brand. Stories told by creators — amplified across networks you'd never reach alone.

THE SHIFT

Storytelling isn't an event.  It's what Design · Direct · Publish · Grow unlocks.

Four outcomes the Design · Direct · Publish · Grow operating system unlocks across your ecosystem.

FROM Campaign-based
TO Always-on storytelling
FROM Resource-constrained
TO Ecosystem-powered
FROM Production-led
TO Creativity supercharged
FROM Anecdote
TO Data at scale

The enterprises that make these shifts unlock the stories happening across their ecosystem. The ones that don't stay locked out.

Meet Cinefly.
The Operating System for Human Storytelling.

Simple enough for consumers. Powerful enough for creators. Scalable enough for enterprise.

Cinefly system — desktop and mobile views
WHAT CINEFLY UNLOCKS

Human stories resonate. Cinefly makes them scale.

These are the business outcomes the Design · Direct · Publish · Grow operating system unlocks — turning every employee, customer and community member into a storyteller, and every story into measurable commercial and social impact.

groups

What Cinefly unlocks

Up to 50x

Cinefly Maestro ™ reach vs traditional broadcast reach.

Activate employees, customers, communities and creators. Every contributor becomes a storyteller; every story strengthens the network.

85% of consumers more influenced by UGC than brand-made content.
(Stackla / Nosto 2024)

trending_up

Stories that convert

10%

Conversion lift from human stories vs branded content. (Emplifi Q3 2025)

Authentic human stories outperform branded content where it matters most — at the point of decision. The commercial impact compounds as the network grows.

Word of mouth drives 2× the sales of paid advertising. (McKinsey) · 92% of consumers trust earned media over advertising. (Nielsen)

bolt

Creativity at scale

Up to 90%

Lower cost per thousand vs traditional production and paid distribution.

One Storyboard. Hundreds of stories. Your creative team's output multiplies without their bandwidth bending — AI handles the repetitive work; humans focus on the craft. The ceiling on what one team can produce — gone.

100× more stories from a single brief. 5–10 minutes from brief to deployment.

insights

Compound your intelligence

100%

Of every story tagged, ranked, classified and attributed. Automatically.

Stories at scale unlock data at scale. Every contribution becomes a measurable signal — and Cinefly's flywheel turns those signals into recommendations that sharpen with every story made.

Every signal — engagement, sentiment, performance — captured and learned from. A proprietary intelligence layer that's leading edge.

HOW IT WORKS

From idea to compounding asset. In one operating system.

Four stages. One flow. Every story makes the next smarter.

  1. 01

    Design

    Turn intent into a governed, production-ready Storyboard and brand kit — powered by Muse and DeepStory.

  2. 02

    Direct

    Guide individuals, teams and networks shot by shot, wherever they are — with Directr+ and Maestro.

  3. 03

    Publish

    Curate, approve and distribute brand-safe stories across every channel — through Workspaces and Signal.

  4. 04

    Grow

    Measure performance, learn from every story and improve the next activation — powered by Seer.

ONE SYSTEM. EVERY STORYTELLER. ANY SCALE.

One operating system. Three ways to start.

Same system, scaled for who you are — Design · Direct · Publish · Grow doesn't change.

PRO - FOR SOLO

Pro

AI-guided capture, automatic editing, and fast publishing for individual storytellers and lean content teams.

  • AI storyboard generation
  • Shot-by-shot direction
  • Automated editing & sound
  • Publish from your phone
Start Free Trial →
Most Popular BUSINESS - FOR TEAMS

Business

Shared workspaces, approvals, and brand controls for teams producing stories across campaigns, clients, or departments.

  • Multi-user collaboration
  • Approval workflows
  • Brand templates & kits
  • Content curation & rating
Start Free Trial →
ENTERPRISE - FOR NETWORK

Enterprise

Enable hundreds or thousands of contributors with central governance, consent controls, and ROI visibility.

  • Multi-domain architecture
  • Brand governance & consent
  • Seer ROI analytics
  • SSO, API & white-label
Book a Demo →

The stories your organisation needs already exist. Inside your people.

Give teams, customers, and communities the tools to tell real stories — guided by AI, produced in minutes, and verified human.

Verified human. Built to compound. Made to move.